“Let Me Explain California Rolls” Book Release at Riyadh International Book Fair 2025

We are thrilled to announce that Let Me Explain California Rolls (And Why Culture Surplus is the Future of Soft Power) by M.A. Modhayan will be officially released at the Riyadh International Book Fair 2025, starting October 2nd, 2025.

Visit us at the Rashm Publishing booth to get your copy early, connect with me, and explore fresh insights around culture, identity, and global influence.

Stay tuned for more details, including signing times and special booth promotions.

Until then, you can preview the full Table of Contents here. www.CultureSurplus.com/book-table-of-content