Let Me Explain California Rolls
And Why Culture Surplus is the Future of Soft Power
by M.A. Modhayan
“A fresh lens on culture, identity, and soft power — from sushi to global influence.”
Culture Surplus = Culture Exports > Culture Imports
Culture surplus happens when a nation exports more culture than it imports — creating global influence through music, food, film, tourism, and more.
This is the lens through which I explore identity, soft power, and the forces shaping our world.
As such:
When Culture Exports < Culture Imports, that is a Culture Deficit—and it’s alarming.
days until the book release.